Eleven Seven Music, VP Digital Strategy and Marketing

Gleaning from his many years of management in the skilled trades, Jason Lekberg began his career in music as Executive Account Director of the bleeding edge music centric digital marketing agency Youcast. While there he helped define artist social media marketing partnering with over 170 companies including Eventful, Sodahead and Twitter and launched multiple Ning communities including Thisis50.com. In 2008 Jason accepted a position in Digital Marketing at Epic Records where he handled artists such as Natasha Bedingfield, Sara Bareilles, and Franz Ferdinand. In 2009 he was promoted to Product Manager for Epic's rock and metal artists including Ozzy Osbourne, Mudvayne, Incubus, Judas Priest and Chevelle. In early 2011 he accepted the position of VP of Digital Strategy and Marketing for Eleven Seven Music where he oversees digital marketing for the entire roster as well as product management for Papa Roach, Buckcherry, Deuce, HELLYEAH, and others.

Follow Jason on Twitter: @ikillya